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Trader Joe's Fan Hats

Trader Joe's shoppers have a culture of their own, and a good deal of it is on the record. The mini tote retails for $2.99, is limited to five per person, and has been resold on eBay for hundreds of dollars. Cashiers ring bells to signal a code: one for another cashier, two to find an item, three for the manager, four for all hands. Shoppers call the small parking lot a "vortex of anger" on Reddit, and the chain has answered the theories by saying lot size follows the small store footprint. Wood reed flowers run about $4.99, and a TikTok account called Joe's Florist reached 37,000 followers arranging them. Unexpected Cheddar was retired into the Product Hall of Fame, Everything But The Bagel has a subreddit of its own, and the company runs a Discontinued Product Feedback form with "no guarantees". These hats are for the shopper, not the crew. The badge is TRADER JOE'S, and the sentence designs carry the grief for every discontinued item, the parking lot as combat training, flowers you buy for yourself, a dinner of nine frozen appetizers and an emergency stash of Mandarin Orange Chicken. EVERYTHING BUT THE BAGEL and UNEXPECTED CHEDDAR are the product names worn as fan badges, and the discontinued-item line and the cheddar each get a second colorway. Every design is custom embroidered on an unstructured dad hat. It makes an easy gift for the person who already owns the mini tote.

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