Sunset Chaser Hats

Sunset chasers confess it like a diagnosis. "I have a problem. I am obsessed with sunsets," reads one first-person blog post, and the captions run from "forever chasing sunsets" to "professional sunset chaser". The obsession has a good excuse. Photography guides say the prime colour window often lasts only 10 to 15 minutes, and that about a third of the evening golden hour happens after the sun is already down, so the real regulars stay for the last pink part. Golden hour itself runs anywhere from about 20 minutes in Miami in June to over 90 minutes in London in summer. The market already proves the demand: Sunset Chasin' trucker hats sell at $34 and Forever Chasing Sunsets tees fill a Walmart category. What nobody sells is a hat with a joke on it. These designs take the two head terms, SUNSET CHASER and CHASING SUNSETS, then commit to the bit: unavailable at sunset, a 10 for every sky, a secret viewing spot, parties abandoned and laptops closed when the colour starts. Every design is custom embroidered on an unstructured dad hat. Wear one to the overlook, or give it to the friend whose camera roll is mostly sky.