Small Town Hats

Small town life runs on knowing. Everybody knew your grandparents, your parents and your full name, and you gave directions by landmark, sometimes by a barn that has not been there for ten years. The dating pool is ankle deep, nothing is open past seven, and a chain restaurant opening is genuinely exciting news. These Small Town hats are for the people who stayed and the ones who left and miss it. The lines come from the way small towns actually talk: a one stoplight town, a gas station that doubles as the restaurant, gossip that outruns the internet, and directions that depend on what used to be there. Small towns are changing. Brookings found that 61 percent of towns under 10,000 residents had lost population as of 2010, and three places have dropped to zero residents since, among them Mustang, Texas and Hoot Owl, Oklahoma. That makes pride in the hometown a statement. Hometown pride already sells in hand-sewn trucker hat patches and Small Town tees, and a SMALL TOWN FAMOUS design earns a second colorway here. Every design is custom embroidered on an unstructured dad hat. Wear one home, or send one to the friend you grew up with.