Michigan Hats

Michiganders use their own hand as a map, pointing out wherever they're from on the mitten before anyone asks for an address. This collection opens with the plain badges, MICHIGAN and THE MITTEN, then moves into the state's real in-jokes: UP NORTH names the unofficial destination half the state drives to every summer weekend, and YOOPER claims the Upper Peninsula side of the Yooper-vs-Troll divide that splits the state at the Mackinac Bridge, with PROUD TROLL BELOW THE BRIDGE taking the other side. SAY YAH TO DA U.P. EH carries the U.P. accent itself, said the way it actually sounds up there. PURE MICHIGAN wears the state's own tourism slogan straight, and DETROIT VS EVERYBODY carries the city's famous streetwear line onto a hat. VERNORS FIXES EVERYTHING treats the Michigan-born ginger soda as a local cure-all, PASTIES NOT THAT KIND heads off the obvious joke about the Cornish hand-pie import before anyone can make it, and CONEY ISLAND IS IN DETROIT corrects the record for anyone who assumes the name belongs to New York. MY HAND IS A MAP closes the set with the gesture every Michigander learns before they can read an actual map. Every design is custom embroidered on an unstructured dad hat. PURE MICHIGAN and DETROIT VS EVERYBODY, the two strongest market-phrase lines, each get a second colorway. Pick the one that sounds like you, or the one you'd mail to a transplant cousin in Florida or Arizona.