Hangover Hats

A hat is what you wear hungover, which is why this is a collection that explains itself. Matt Haig wrote that if getting drunk was how people forgot they were mortal, hangovers were how they remembered. Robert Benchley said the only cure for a real hangover is death. The language has kept up: hangxiety, the dread that shows up with the headache, is not an official medical term, but the #hangxiety hashtag had 12.3M views on TikTok by 2021. YouGov found that 22% of Americans had been hungover in the past year and 27% had never had a hangover at all, which makes the people who do know a small, fairly proud club. These hangover hats stay on the morning after, never the night before. The badges are the two words people actually say: HUNGOVER and HANGOVER HAT. The rest is the Sunday vocabulary: hair of the dog, I'm never drinking again (a phrase already printed on tees), hangxiety, wine flu, a head with its own heartbeat, Gatorade and regret, and damage control that starts at brunch. I'M NEVER DRINKING AGAIN and HANGXIETY each get a second colorway. Every design is custom embroidered on an unstructured dad hat. Take one to the tailgate, the bachelor weekend or the vacation brunch, or give one to the friend who always needs it on Sunday.