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Dill With It Hat
Pickle stopped being a condiment this year and became a whole personality. The snack aisle went brine-first without asking anyone: dill pickle popcorn, dill pickle seasoning, dill pickle ranch, a pickle Takis flavor, dill pickle sunflower seeds. The global pickle market is on track for twenty-eight billion dollars in 2026 and #pickle has billions of views. Somewhere in that pile is a person drinking the juice straight out of the jar over the sink, and this collection is for them.
Every friend group has a Pickle Guy and everybody already knows exactly who it is. Every deli plate gets eaten around the spear. Somebody at the bar is ordering a pickleback and watching the room sort itself into two groups. And DILL WITH IT is a pun your friends have already heard and you are going to keep making anyway.
Set in Alfa Slab One and Archivo Black with jar-label energy, several arched across the crown, in spruce, green camo, khaki, stone and black, stitched in kelly green, kiwi green and gold.
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