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70s Kid Hats

Kids of the 1970s have a childhood that sounds made up. In the station wagon, three extra passengers could be buckled in facing out the back window, and in an early-70s car you might sit with your legs dangling off the back. A television did not hang on the wall: it sat in a large wood cabinet with speaker grilles and channel knobs, in a house with fake wood paneling on everything. Everyone's shag carpet was orange, or Harvest Gold, or Avocado Green. "Go play" were the only words, Saturday morning was appointment television, and toys were made of painted sheet metal with sharp edges. These 70s kid hats are for the people who lived it. The badges are 70S KID and MADE IN THE 70S, a phrase that already sells on tees and birth-year caps for a 50th birthday. The sentence designs go for the bit: the kid who was the TV remote, the wayback of the station wagon, a mom's arm for a car seat, four channels, shag carpet in the soul, a decade of groove, and a Pet Rock, the 1975 fad from Gary Dahl, that is somehow still alive. Every design is custom embroidered on an unstructured dad hat. Wear one for your own wayback memories, or give it to the 50-something who still remembers the orange shag.

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